Bud Houston

Bud is a disciple of Jesus, husband to one, father to seven, and has a passion to see God glorified among the nations. His ministry journey spans church planting, field missionary service, mission research, and leading, training, and coaching missionary teams. Bud currently serves as Director of People Group Data at Joshua Project, where he collaborates with global networks to highlight the peoples and places with the least access to the gospel, helping the church prioritize its Great Commission efforts. You can find more of Bud’s writing at https://4thenations.com.

Measuring What Matters in Orality: Why Tracking the Mission Is a Native Oral Practice, What Scripture Counted, and the Biases That Distort Our Reporting

Oct 26, 2026

— by

Bud Houston

in Articles, Very Low Orality Reliance ■□□□□, Vol. 3 No. 2 (2026)

Missions researchers frequently encounter the objection that counting is a text-based, Western imposition on high-orality-reliant communities, and that such communities cannot meaningfully report on the progress of the gospel among…
Measuring What Matters: Data-Informed Orality

Sep 15, 2026

— by

Lara Heneveld and Bud Houston

in Webinar

In her short introduction, Lara discussed the limitations of current missional datasets, which often fail to adequately represent how high-orality-reliant people communicate and learn. Orality is largely absent from tools…

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